Monday, October 27, 2008

Lomography

"A bad LO­MO­graph is a bad pic­ture too; a good LO­MO­graph is also a good pho­to­graph."
That was my favorite quote from Alfred's blog. I think the Lomography story is an incredible story, it really is a great marketing scheme. I can't believe that they successfully marketed a cheap ex-soviet camera for $150. That's crazy. It's crazy that people actually would want to pay that kind of money to have a camera of dubious quality. I found this quote from wikipedia that summarizes the Lomographic characteristics, "Characteristics such as over-saturated colors, off-kilter exposure, blurring, "happy accidents," and alternative film processing are often considered part of the "Lomographic Technique." Lomography is one of those things that you wish you had thought of first. I think its incredibly ingenious what they have created by wrapping "happy accidents" and shaky craftsmenship in a warm blanket of hipster nostalgia. I don't want to come across as an anitlomographist, I just think it's pretty absurd what marketing can do.

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